Asset performance labels (Best, Good, Low) dropped in favour of full asset metrics
- Date
- May 10, 2025 (first reported)
- Primary source
- PPC News Feed
Google stopped showing performance labels on ad assets, directing advertisers to the expanded asset-level metrics such as impressions, clicks, cost and conversions instead.
Sources
- open_in_newGoogle Drops Performance Labels in Favor of Full Metric AnalysisPPC News Feed · May 10, 2025
Related changes
Undo