Prediction market ads permitted in the US for CFTC-regulated entities
- Date
- Jan 5, 2026
- Effective
- Jan 21, 2026
- Regions
- US only
- Primary source
- Google Ads Policy Help
From January 21, 2026, Google allows ads for prediction markets in the US only from federally regulated entities such as CFTC-designated contract markets or NFA-registered brokerages, subject to Google certification.
State-level carve-outs followed: Ohio (June 2, 2026) and Michigan and New York (July 13, 2026) were later excluded.
Sources
- open_in_newUpdate to Prediction Markets (January 2026)Google Ads Policy Help · Jan 5, 2026
- open_in_newGoogle opens prediction markets to advertising, but only for CFTC-regulated platformsPPC Land · Jan 5, 2026
Related changes
Undo