Performance Planner quietly dropped support for Display and Video campaigns and impression-share-based plans
- Date
- Apr 9, 2026 (first reported)
- Effective
- Mar 9, 2026
- Primary source
- PPC News Feed
Hana Kobzova noticed Performance Planner no longer supports Display or Video campaigns (effective Mar 9) or plans based on impression share; Search, Shopping, App, Demand Gen, Local and PMax remain.
Sources
- open_in_newGoogle Deprecates Features In Performance PlannerPPC News Feed · Apr 9, 2026
Related changes
Undo