Google tested a control letting users hide sponsored products in Shopping results; Ads Liaison confirmed
- Date
- Jul 15, 2026 (first reported)
- Primary source
- Search Engine Roundtable
Sachin Patel spotted the hide/show toggle and Ginny Marvin confirmed Google is testing more consistent ad labeling across search and shopping.
Coverage: Search Engine Roundtable (2026-07-15); PPC News Feed (2026-07-15).
Sources
- open_in_newGoogle Confirms Testing Hide Sponsored Products In Shopping ResultsSearch Engine Roundtable · Jul 15, 2026
- open_in_newGoogle Showcases 'Hide Sponsored Results' in Shopping AdsPPC News Feed · Jul 15, 2026
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