Product spec for short_title was updated to say Performance Max now uses it for YouTube and Discover formats
- Date
- Aug 28, 2026 (first reported)
- Primary source
- PPC News Feed
Hana Kobzova spotted the spec change, which also set a recommended length under 40 characters (max 65).
Previously the attribute was documented for Demand Gen only; the help page now covers both campaign types.
Sources
- open_in_newShort Title Attribute Now Used in Performance MaxPPC News Feed · Aug 28, 2026
- open_in_newShort title [short_title]Merchant Center Help · Aug 28, 2026
Related changes
Undo