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Change historychevron_rightGoogle Adschevron_rightJan 30, 2025

Google began a limited test of AI-generated backgrounds on Shopping ad product images

Date
Jan 30, 2025 (first reported)
Primary source
Search Engine Land

Samantha Noble shared a Google notification on LinkedIn about a test that swaps product-image backgrounds for AI-generated scenes, with an opt-out. The test was only communicated to selected advertisers.

Coverage: Search Engine Land (2025-01-30); Search Engine Roundtable (2025-02-03). Google made no formal blog or help-center announcement at the time of the first report unless noted in the summary.

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