Merchant Center product click reporting aligned with Google Ads definitions from April 21, 2025

Google changed Merchant Center to report product clicks using the same definition as Google Ads, reporting interactions separately from clicks. Both current and historical click data in Merchant Center changed; Google Ads reporting was unaffected.

Google notified merchants in March 2025 that the change reflected newer ad formats with different interaction types (clicks for text and Shopping ads, views for video, calls for call assets). The new definitions applied from April 21, 2025.