Google Ads Change History
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Change historychevron_rightGoogle Adschevron_rightApr 30, 2025

Ads Transparency policy updated to show payer name alongside advertiser name

Date
Apr 30, 2025
Effective
May 1, 2025
Regions
Global
Primary source
Google Ads Policy Help

Google began displaying the payment profile name as the payer name for verified advertisers in My Ad Center and the Ads Transparency Center in May 2025; from June 2025 advertisers could edit the displayed payer name from the advertiser verification page under Billing.

Phase 1 (May 2025): payment profile name shown as payer. Phase 2 (June 2025): advertisers can override the displayed payer name.

Sources

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