Overview tab gained a cross-campaign reach chart (saw awareness / saw action / saw both)
- Date
- Oct 31, 2025 (first reported)
- Primary source
- Search Engine Roundtable
Anthony Higman shared a new Overview chart showing unique users reached by awareness and action campaigns and their overlap. Google did not announce it.
Coverage: Search Engine Roundtable (2025-10-31); PPC News Feed (2025-10-31). Google made no formal blog or help-center announcement at the time of the first report unless noted in the summary.
Sources
- open_in_newCross Campaign Metrics In Google Ads Overview TabSearch Engine Roundtable · Oct 31, 2025
- open_in_newCross Campaign Metrics Appear in Google Ads OverviewPPC News Feed · Oct 31, 2025
Related changes
Undo