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Change historychevron_rightGoogle Adschevron_rightNov 25, 2025

Overview tab tested 'Performance by stage' and year-over-year trends sections

Date
Nov 25, 2025 (first reported)
Primary source
PPC News Feed

PPC News Feed and Anthony Higman spotted new Overview sections showing awareness, consideration and action metrics plus YoY trend comparisons. Google did not announce them.

Coverage: PPC News Feed (2025-11-25); Search Engine Roundtable (2025-11-26). Google made no formal blog or help-center announcement at the time of the first report unless noted in the summary.

Sources

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