Product Studio moved to a dedicated left-nav tab with themes and an Explore section
- Date
- Jul 23, 2025 (first reported)
- Primary source
- Search Engine Roundtable
Google began moving Product Studio out of the Products section into its own sidebar entry in Merchant Center, adding themes and an Explore tab, initially for select accounts.
Product Studio remains the free suite of AI tools for generating scenes, upscaling, editing backgrounds and creating videos; in November 2025 it was grouped under a new Creative Content navigation section.
Sources
- open_in_newGoogle Merchant Center Adds Product Studio Tab For SomeSearch Engine Roundtable · Jul 23, 2025
- open_in_newProduct Studio Gets New Location and Features in GMCPPC News Feed · Jul 1, 2025
Related changes
Undo