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Change historychevron_rightMerchant Centerchevron_rightNov 22, 2025

is_incentivized_review attribute added to product review feeds

Date
Nov 22, 2025 (first reported)
Regions
Global
Primary source
PPC News Feed

Google added a boolean is_incentivized_review attribute to the product review feed schema. Reviews collected in exchange for coupons, points, discounts or other incentives must be tagged true to avoid suppression or feed disapproval.

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