is_incentivized_review attribute added to product review feeds
- Date
- Nov 22, 2025 (first reported)
- Regions
- Global
- Primary source
- PPC News Feed
Google added a boolean is_incentivized_review attribute to the product review feed schema. Reviews collected in exchange for coupons, points, discounts or other incentives must be tagged true to avoid suppression or feed disapproval.
Sources
- open_in_newNew Feed Attribute Introduced For Incentivized ReviewsPPC News Feed ยท Nov 22, 2025
Related changes
Undo