PMax setup gained a beta option to pull video assets directly from Merchant Center
- Date
- Dec 12, 2025 (first reported)
- Primary source
- Search Engine Land
Rakshit Shetty spotted a beta that lets Performance Max campaigns use videos stored in Merchant Center during setup. Google did not announce it.
Coverage: Search Engine Land (2025-12-12); PPC News Feed (2025-12-15); Search Engine Roundtable (2025-12-19). Google made no formal blog or help-center announcement at the time of the first report unless noted in the summary.
Sources
- open_in_newGoogle Ads quietly unlocks Merchant Center videos for Performance MaxSearch Engine Land · Dec 12, 2025
- open_in_newMerchant Center Videos Now Available in Google AdsPPC News Feed · Dec 15, 2025
- open_in_newGoogle Ads Tests Video Assets From Merchant CenterSearch Engine Roundtable · Dec 19, 2025
Related changes
Undo