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Change historychevron_rightGoogle Adschevron_rightFeb 6, 2026

Campaign Mix (mixed campaign type) experiments were spotted live in some accounts

Date
Feb 6, 2026 (first reported)
Primary source
Search Engine Roundtable

Emil Emanuel Ankjaer Nordahl saw the new cross-campaign experiment type available in his account; SER noted it was not yet live for everyone. Google had described the beta a couple of weeks earlier.

Coverage: Search Engine Roundtable (2026-02-06); PPC News Feed (2026-02-06).

Sources

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