GA4 introduced a Source Group field and updated Source Platform values
- Date
- Jun 11, 2026
- Regions
- Global
- Primary source
- Google Analytics Help
Source grouping consolidates variant source values (e.g. Facebook, Instagram, TikTok) into single reporting values and improves Source Platform classifications, including emerging sources such as ChatGPT; applies retroactively to historical data.
Sources
- open_in_newWhat's new in Google AnalyticsGoogle Analytics Help · Jun 11, 2026
- open_in_newGoogle Analytics adds source grouping and hostname filteringSearch Engine Land · Jun 12, 2026
Related changes
Undo