PMax search term reports began labelling low-volume queries as 'Private'
- Date
- Jan 21, 2025 (first reported)
- Primary source
- Search Engine Land
Arpan Banerjee spotted queries in Performance Max reports grouped under a 'Private' label for terms with fewer than 50 unique searches over 90 days. The change was not announced.
Coverage: Search Engine Land (2025-01-21); Search Engine Roundtable (2025-01-21). Google made no formal blog or help-center announcement at the time of the first report unless noted in the summary.
Sources
- open_in_newGoogle Ads revealing low-volume search terms as 'Private'Search Engine Land · Jan 21, 2025
- open_in_newGoogle Ads PMax Reports With Private Search Term CategorySearch Engine Roundtable · Jan 21, 2025
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