Google Maps inventory (Promoted Pins) announced for Demand Gen campaigns

Date

May 21, 2025

Primary source

Google Ads Help

Sources

• open_in_new
  Google Marketing Live 2025: Your roundup of announcementsGoogle Ads Help · May 21, 2025
• open_in_new
  Here's Everything That Was Announced At Google Marketing Live 2025Search Engine Journal · Jun 5, 2025
• open_in_new
  Promoted Pins Open Up for Demand Gen CampaignsPPC News Feed · May 21, 2025

Related changes

• Sep 11, 2025Demand Gen network segment now splits YouTube into In-Stream, In-Feed and Shorts
• Aug 25, 2025Brand guidelines (colours and fonts) extended to Demand Gen campaigns
• Aug 23, 2025Demand Gen now warns that videos under 10 seconds are ineligible for YouTube in-stream
• Aug 8, 2025Demand Gen channel controls gained a Google Maps-only option in beta
• Aug 6, 2025Side-by-side creative A/B experiments launched in beta for Demand Gen
• Aug 6, 2025AI asset optimization enabled by default for Demand Gen image and video ads from September 4, 2025

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