Locations of interest targeting added to AI Max for Search ad groups
- Date
- Aug 1, 2025 (first reported)
- Regions
- Global
- Primary source
- Google Ads Help
AI Max for Search ad groups can now target users who show interest in specific locations even when they are not physically there, with multiple locations per ad group and settings that can differ from campaign-level location targeting.
The location filter applies across all AI Max triggering signals (keywords, landing pages and assets).
Sources
- open_in_newLocations of interest in AI Max for Search campaignsGoogle Ads Help · Aug 1, 2025
- open_in_newLocations of Interest Targeting for AI Max for Search CampaignsPPC News Feed · Aug 1, 2025
Related changes
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