New-campaign setup changed to pick 'All' (PMax) or a specific type first, folding Shopping under Search
- Date
- Sep 26, 2025 (first reported)
- Primary source
- Search Engine Roundtable
Riley Slater noticed the campaign creation screen now asks for All or a specific campaign type instead of ad formats, and standard Shopping must be reached via Search. Google did not announce the flow change.
Sources
- open_in_newGoogle Ads New Campaign Set Up Screen UpdatedSearch Engine Roundtable · Sep 26, 2025
Related changes
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