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Change historychevron_rightGoogle Adschevron_rightOct 13, 2025

Google announced ads in AI Overviews would expand beyond the US by end of 2025

Date
Oct 13, 2025 (first reported)
Regions
English-speaking markets
Primary source
Search Engine Land

At a Google Access event Google said ads inside AI Overviews, live in the US since 2024, would roll out to additional English-speaking markets by the end of 2025.

The expansion to 11 more countries was documented on December 19, 2025 (see separate entry).

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