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Change historychevron_rightGoogle Adschevron_rightApr 29, 2026

A 'Preview impact' button appeared for estimating the effect of up to 10 negative keywords before adding them

Date
Apr 29, 2026 (first reported)
Primary source
Search Engine Roundtable

Menachem Ani spotted the new estimate feature on X. Google published documentation on negative keyword impact prediction in July.

Coverage: Search Engine Roundtable (2026-04-29); PPC News Feed (2026-04-29).

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