Vertical 9:16 image ads announced for YouTube Shorts in Demand Gen
- Date
- Jan 30, 2025
- Effective
- Feb 28, 2025
- Primary source
- Google Ads & Commerce Blog
Demand Gen gained a 9:16 vertical image format so image ads render full screen on YouTube Shorts. Rolling out from late February 2025.
Announced by Google on 2025-01-30 (Google Ads & Commerce Blog); also covered by Search Engine Land.
Sources
- open_in_newNew ways to help you drive performance with Demand GenGoogle Ads & Commerce Blog · Jan 30, 2025
- open_in_newGoogle expands Demand Gen ad tools ahead of Video Action Campaigns sunsetSearch Engine Land · Jan 30, 2025
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