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Change historychevron_rightGoogle Adschevron_rightMay 30, 2025

The Performance Max channel performance beta report began appearing in advertiser accounts

Date
May 30, 2025 (first reported)
Primary source
Search Engine Roundtable

Aleksejus Podpruginas shared screenshots of the long-awaited channel reporting beta live in his account, showing spend and results by Search, YouTube, Display and other channels. Google had announced the report a month earlier without a rollout date.

Coverage: Search Engine Roundtable (2025-05-30); Search Engine Land (2025-05-30). Google made no formal blog or help-center announcement at the time of the first report unless noted in the summary.

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