A new recommendation urged advertisers to remove contextual targeting and use audience targeting alone
- Date
- Mar 3, 2026 (first reported)
- Primary source
- PPC News Feed
Anthony Higman found a previously unseen recommendation stating that combining audience and contextual targeting 'restricts your reach' and suggesting audience-only ad groups.
Sources
- open_in_newUnusual Recommendation to Target a Broader AudiencePPC News Feed · Mar 3, 2026
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