Product-level reporting for Performance Max began including all networks, causing a one-time jump in metrics
- Date
- Jul 16, 2026 (first reported)
- Effective
- Jun 15, 2026
- Primary source
- Search Engine Roundtable
Bia Camargo flagged that PMax product reports now include video, app and Demand Gen network data (effective June 15), and Google noted a one-time increase in impressions and clicks for PMax only.
Coverage: Search Engine Roundtable (2026-07-16); PPC News Feed (2026-07-16).
Sources
- open_in_newGoogle Ads Performance Max Product Reporting Now Uses All NetworksSearch Engine Roundtable · Jul 16, 2026
- open_in_newGoogle Changes Performance Max Product ReportingPPC News Feed · Jul 16, 2026
Related changes
Undo